If you’re a new business owner, you may be asking yourself… “Do I really need a website?” Maybe you’re just starting out, and the thought of figuring out WordPress – or even giving it another shot – feel overwhelming. “Do I really need a website?” You ask yourself after you’ve signed up to represent a
Category: Web Best Practices
Are you a small business – wondering if you should be spending the time, money and effort on SEO? SEO – Search Engine Optimization – has been around a long time and it’s a great way to optimize your website pages so that they come up high in SERPs (Search Engine Results Pages). As you
When someone asks me, “Sue, what are the 3 things I can do today to improve my marketing?”, one of the first things I always tell them is – “Create a lead magnet and start collecting leads on your website.” So… what IS a Lead Magnet – and why is it so important to growing
You’ve spent a lot of time and money on your website. Maybe the process was relatively “friction-free”, or maybe you had to get buy-in from multiple individuals in your company. No matter the development process, your site is up and running. But is it really set up for OPTIMAL conversion? I’ve worked with a lot
If you’re using content to build your relationship with your customers as well as drive new traffic to your site, then you need to make sure you’re using the most up-to-date SEO tactics to get noticed by Google and other search engines. (I am taking for granted that you already know that you need to
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