Category: Social Media

effective ppc campaigns

Why Won’t It Work?! Figuring Out What’s Wrong With Your PPC Campaign

Pay per click has become one of the most popular digital marketing methods available to small businesses. These tools enable you to spread the word about your business without having to spend loads of time on SEO or other forms on content marketing, often offering a much high return than other methods. Of course, though,

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should you outsource your social media

Should I Outsource My Company’s Social Media?

Is your Social Media Update Schedule driving you crazy? 5 Questions to Help You Answer: “Should I Outsource My Company’s Social Media?” Social media updates are important for your business. It helps keep you top-of-mind for your potential clients and customers, and it also helps build your brand’s presence online. But as a solopreneur or

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Should Your Business Be On Snapchat

Should I use Snapchat for my business?

“Should I use Snapchat for my business?” That’s probably a question asked more than once by plenty of businesses since the social media platform launched. Snapchat is in the news everywhere (at least right now, this very second, since so much changes so quickly when you’re marketing your business online). So…how do you know? Should

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Social Media for Small Business

6 Social Media Best Practices for Small Business

If you’re a small business you know that you need a Social Media presence… but you already have a LOT on your plate, so where are you supposed to start? There are 6 Social Media Best Practices for Small Business that are easy to follow – and will end up saving you a lot of

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Don't Spread Yourself Too Thin On Social Media

Don’t Spread Yourself Too Thin on Social Media

If you’re a small business, choosing what social media platforms are important for you to keep updated is a challenge. But one thing is sure – don’t spread yourself too thin. As I mentioned in my post about Which Social Media Platform You Should Use there are a lot of options for you – both

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