The current pandemic has brought many small businesses to their knees. According to some reports, over 60% of small businesses have either closed shop or reported significant revenue losses. Unfortunately, even with various vaccines available, there seems to be no certainty about when this period of uncertainty will end. However, the good news is you
Category: Social Media
In these ever-changing times, it has never been so important to get new clients and retain those you have already. With physical stores closing and the focus shifting firmly to digital marketing practices, it is a good idea to ensure your marketing techniques are up to scratch. Here are some top marketing tools you need
We’re living through crazy times, and most businesses don’t know what will happen next. It seems impossible that the current situation can continue for much longer, but it all depends on what policymakers decide to do. It’s the uncertainty that hurts companies more than anything else. In this context, a lot of firms are slashing
YouTube has been around for years and years. Initially, it was just a way for consumers to upload and watch silly cat videos, but more recently, it has become one of the most effective marketing platforms for businesses to use. YouTube has a whopping two billion users, consuming over a billion hours of content every
Pay per click has become one of the most popular digital marketing methods available to small businesses. These tools enable you to spread the word about your business without having to spend loads of time on SEO or other forms on content marketing, often offering a much high return than other methods. Of course, though,
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