Category: Personal Branding

How to Make Money With Your Marketing Expertise

The skills that society values tend to come in cycles. During one period, certain skills are required and valuable; then another period arrives, and a new one rises to the top. In today’s world, for instance, IT skills are highly valuable because we’re going through a period of transition from one type of society to

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Changing your career path

Steering Your Career to a New Path

When it comes to your career, there is always time to change your mind and head in a different direction. There is no reason that you have to stay in a career that either doesn’t fulfill you or that you just don’t love. To change career, though, you’ve got to figure out the steps you

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Personal Branding is important

Is Personal Branding Important When You Don’t Own a Business?

I’ve been both an employee and an entrepreneur. When I started my career as an employee, I didn’t think much about personal branding. In fact, that wasn’t even a buzzword at the time. But today? Personal branding isn’t just important if you’re a business-owner – it’s important if you’re an employee as well. Here are

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reasons solopreneurs fail

5 Reasons Most Solopreneurs Fail in the First Year

It’s no joke—while there may be plenty of “gurus” out there claiming that you’re just a laptop and Facebook Ad account away from a lifetime on the beach—owning your own business isn’t always sunshine and roses. But having control over your professional destiny, making your own hours, and having the chance to grow a company

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Be a “Yeasayer”

I love Seth Godin. If you don’t know who he is, or you’re not sure, he’s actually many things in the marketing world. But for me, he provides daily inspiration to be a better creator – business creator, relationship creator, thought creator, positive energy creator – the list goes on. Every day I get a

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