Category: Marketing

employeess helping to marketing business

4 Ways Your Staff Can Help Market Your Business

Each year, corporations spend billions of dollars promoting their brands. They accomplish this goal through several strategies, both online and off. You can probably assume that a company’s marketing budget may significantly impact the company’s ability to maintain a healthy cash flow. There is no denying that marketing is one of the most important factors

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advertising

5 Best Places to Target Your Advertising

Advertising can be a great way to build brand awareness and generate new customers. But just where should you be displaying your adverts? Below are just five of the best types of platforms. #1: Search engines Want more customers to visit your website? Millions use search engines like Google and Bing every day to search

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Agile marketers

How Agile Made Me a Better Marketer

While agile has been historically used in software development, its success in helping organizations “build the right stuff, fast” has led to its use in other disciplines – including marketing. It’s been a little over a year since I left my private consulting practice to join CA. During this past year, to say that I’ve

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5 Things To Do This Summer To Grow Your Business

5 Things To Do This Summer To Grow Your Business

Let’s face it, Summer is a difficult time to focus on work. Many of your clients or prospects are traveling – and you would love some beach time yourself. But while everyone is relaxing, you can be strategic and continue to build your company without missing out on summer fun. 5 Things To Do This

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Don't Make These Content Mistakes

5 Mistakes Most Companies Make Creating Content

Content is powerful. Content can bring you free traffic. Content can create prospects. Content can convert prospects into customers, and content can take a customer and create a life-long fan. As long as it’s done the right way. While many companies spend a lot of time and resources creating content, they often make these 5

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