Category: Marketing

advertising

5 Best Places to Target Your Advertising

Advertising can be a great way to build brand awareness and generate new customers. But just where should you be displaying your adverts? Below are just five of the best types of platforms. #1: Search engines Want more customers to visit your website? Millions use search engines like Google and Bing every day to search

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Agile marketers

How Agile Made Me a Better Marketer

While agile has been historically used in software development, its success in helping organizations “build the right stuff, fast” has led to its use in other disciplines – including marketing. It’s been a little over a year since I left my private consulting practice to join CA. During this past year, to say that I’ve

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5 Things To Do This Summer To Grow Your Business

5 Things To Do This Summer To Grow Your Business

Let’s face it, Summer is a difficult time to focus on work. Many of your clients or prospects are traveling – and you would love some beach time yourself. But while everyone is relaxing, you can be strategic and continue to build your company without missing out on summer fun. 5 Things To Do This

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Don't Make These Content Mistakes

5 Mistakes Most Companies Make Creating Content

Content is powerful. Content can bring you free traffic. Content can create prospects. Content can convert prospects into customers, and content can take a customer and create a life-long fan. As long as it’s done the right way. While many companies spend a lot of time and resources creating content, they often make these 5

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5 Tips To Help You Have a Great Cyber Monday

Holiday E-Commerce 2015 – 5 Tips To Make Cyber Monday (and Beyond) A Success

The holidays are here – in fact, if you’ve been in a Target lately, Christmas decor has been out since mid-October. If you’re selling online then this is an important time of year for you. If you’re a small business, it’s difficult to be heard above the noise of the “big guys”. But there are

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