Category: Email Marketing

marketing mistakes

Marketing Mistakes People Keep Making

We all make mistakes from time to time. Whether we’re new to the marketing game or we’ve been at it for a while now, we are never going to get everything right, but we can all do better. We can learn from our mistakes so that we don’t repeat them in future. It’s puzzling, then,

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Email marketing

How To Stop Your Marketing Emails Ending Up In Spam

Not getting any responses to your marketing emails? It could be because they’re getting marked as spam. If you think your emails are ending up in recipients’ junk folders, here are some of the steps that you take. How to know whether your emails are ending up in spam… There’s no way of knowing for

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Email Marketing Statistics

5 Email Marketing Stats You Should Be Tracking

There’s a lot of talk about email marketing these days. Building lists, creating lead magnets, using tools like ActiveCampaign or MailChimp to manage your emails – there are a lot of things to consider. But once you have your list and your automated funnels built – how do you know what’s working? What are the

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Email Marketing That Will Grow Your Business

3 Steps for Email Marketing That Actually Grows Your Business

You may have heard “the money is in the list” – but have you had much success actually cashing in? If you haven’t you’re not alone. Many companies “think” they’re executing an email marketing campaign, but all they’re really doing is going through the motions, and they’re not really making sure that they’re approaching email

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reasons why people unsubscribe from your list

6 Reasons Why People Unsubscribe From Your List

You’ve worked hard – and probably spent a lot of money – building your list, right? So you want to make sure people don’t unsubscribe from your list. But we’ve all been there – especially when we’re first starting out. Our excitement builds with each new subscriber, and then it happens… someone unsubscribes. CRUSHED… After

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