Category: Customer Service

Marketing can elevate every department in your business. Imagine if you had a marketing team that was working to create awareness for your company and its products or services and create content to attract new customers. In addition, you would have a team of people promoting the value of what you offer, which would lead

The world has changed in different ways over the past year or so, in wake of the COVID-19 pandemic. There are not many industries that haven’t been impacted by lockdowns, quarantining, and other steps that have been taken to tackle the virus. So many small businesses around the world have had a number of challenges

Everybody makes mistakes, that is why pencils have erasers, and when we’ve lost a customer’s trust, or we have made a PR blunder, we can experience a massive crisis. However, what we do will determine the overall effect on our business. For anybody that wants to learn many lessons in the fine art of running

Winning new clients is never easy, which is why finding ways to get previous customers back should be a priority for your small business. Remarketing to recent customers can be a simple task, but attracting consumers that haven’t used your brand for a long time is far tougher – although not impossible. Here are 5

The pandemic has left your business target audience confused and worried. A lot of customers, whether B2B or B2C, are concerned about how pandemic restrictions and covid-related obstacles can affect their transactions. It is not uncommon for customers to be more cautious during those uncertain times about the brands they trust.  More often than not,