Many people start their own business as a side business at the same time as continuing to work at their day jobs. The goal is to eventually leave the day job and focus on your business full-time. It’s tough to juggle a side hustle with a day job. It can feel as though you are

YouTube has been around for years and years. Initially, it was just a way for consumers to upload and watch silly cat videos, but more recently, it has become one of the most effective marketing platforms for businesses to use. YouTube has a whopping two billion users, consuming over a billion hours of content every

A side business can be a really great way of building an additional income for your household and can bring a lot of enjoyment and challenges with it. But what is involved when it comes to building a successful side business? It’s not as easy as everyone thinks, otherwise, we’d all be doing it. Here

Not every business is going to survive the coronavirus pandemic. Indeed, we have already seen a lot of businesses shut their doors and more are sure to follow. If you don’t want to be next, these are the steps you should consider.  Lesson #1: Cut Costs But Don’t Cut Quality  In terms of both marketing

The pandemic has affected businesses all over the world. As lockdown measures are eased, companies are looking to bounce back and boost sales. If you’re keen to get back on track as quickly as possible, here are some strategies to employ.  Embracing new consumer trends The lockdown has undoubtedly changed the way people shop, and

Pay per click has become one of the most popular digital marketing methods available to small businesses. These tools enable you to spread the word about your business without having to spend loads of time on SEO or other forms on content marketing, often offering a much high return than other methods. Of course, though,

If your employees are suddenly working from home, it can sometimes be hard to keep things running as they would in an office. It’s especially hard at the moment because lots of people have simply been shifted from an office space to home without much preparation due to Covid-19. The good news is that modern

As a business owner, there’s no denying that the coronavirus pandemic threw a curveball in your operations. And because of this, you along with your employees, have had to adapt to this new normal, as remote working has become the norm for many industries.  Through this new way of working, employees have had to continue

The fact is that the Coronavirus pandemic that’s sweeping the globe is creating many unprecedented challenges for the global business industry. As multiple countries implement lockdowns and social distancing in a bid to stem the pandemic, the business industry has taken a significant hit, particularly for customer-facing businesses within it.  The current focus of combating