Category: SEO

Power of Persuasion in Content Marketing

The Power of Persuasion in Content Marketing

Since the beginning of time, people have used the power of persuasion to get people to do what they want. Sometimes – you persuade people through fear. Other times – you persuade people through love. Harnessing the power of persuasion in your content marketing can be a powerful tool – here’s how it’s done. How

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SEO for small business

SEO for Small Business

Are you a small business – wondering if you should be spending the time, money and effort on SEO? SEO – Search Engine Optimization – has been around a long time and it’s a great way to optimize your website pages so that they come up high in SERPs (Search Engine Results Pages). As you

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Do Small Businesses Need to Blog

But I’m a Small Business… Do I REALLY Need to Blog?

If you’re a small business you’ve probably asked yourself more than once… “Do I really need to blog?”. I get it, you’re busy running your business, and even if you feel like you’re a strong writer, you would rather be doing “your business” than adding yet another marketing task to your plate. In this post

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Google Guidelines 2015

Google Guidelines (2015) for SEO – 11 Things You Need To Know As A Small Biz Owner

If you’re using content to build your relationship with your customers as well as drive new traffic to your site, then you need to make sure you’re using the most up-to-date SEO tactics to get noticed by Google and other search engines. (I am taking for granted that you already know that you need to

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The Best Content Can't Save You

When the Best Content in the World Can’t Save You

You’ve spent thousands on developing great content. Your SEO efforts have put your site on page 1 of the SERPs for Google, Bing, etc. You’ve even doubled (no, tripled!) your Twitter following and your Facebook engagement is the best it has ever been. Traffic is coming in, but no one is buying what you’re selling.

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