Category: Personal Branding

reasons solopreneurs fail

5 Reasons Most Solopreneurs Fail in the First Year

It’s no joke—while there may be plenty of “gurus” out there claiming that you’re just a laptop and Facebook Ad account away from a lifetime on the beach—owning your own business isn’t always sunshine and roses. But having control over your professional destiny, making your own hours, and having the chance to grow a company

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Be a “Yeasayer”

I love Seth Godin. If you don’t know who he is, or you’re not sure, he’s actually many things in the marketing world. But for me, he provides daily inspiration to be a better creator – business creator, relationship creator, thought creator, positive energy creator – the list goes on. Every day I get a

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building your personal brand

Personal Branding – Don’t Hide Behind Your Logo

Personal branding is becoming more and more important – especially for solopreneurs, business coaches, advertising/marketing agencies, and even B2B service companies. In fact – when you look at some of the well-known agencies rocking it today (think Gary Vaynerchuck) – they’re ALL about Personal Branding. So what exactly IS Personal Branding and how can you

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