Category: Highlighted Posts

Google Analytics – The 7 Reports That Matter For Small Businesses

OK – you have your Google Analytics code on your website – so now what? (If you don’t have your Google Analytics code – check out this 2-minute How-to video and get it set up now! How To Get Your Google Analytics Tracking Code) The amount of data available through Google Analytics is incredible –

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When you're writing about your passions, be paul revere

Be Paul Revere

The tale is well-known. Paul Revere, madly riding his horse to exhaustion from town to town shouting “The British are coming! The British are coming!” His message was clear – the time for revolution was at hand – and the people that connected with his message immediately heeded his call and took their first steps

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Creating an effective website for your small business

5 Easy Steps To Create an Effective Website for Your Small Business

As you know, your website is an important tool for your business – but your site is more than just slapping up a quick website and then walking away. You want to make sure your website is effective at growing your business… bringing you more customers and sales. And creating an effective website for your small

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Lead Magnets

What is a Lead Magnet and Why Should I Care?

When someone asks me, “Sue, what are the 3 things I can do today to improve my marketing?”, one of the first things I always tell them is – “Create a lead magnet and start collecting leads on your website.” So… what IS a Lead Magnet – and why is it so important to growing

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